Tourism Windsor Essex Wins Big at the Ontario Tourism Summit

Tourism Windsor Essex Pelee Island is proud to announce that we have won the Marketing Campaign Under $50k Award of Excellence for our yqgholidays.ca campaign at the Tourism Industry Association of Ontario’s (TIAO) Ontario Tourism Summit, presented virtually during the Ontario Tourism Awards of Excellence last night.

“Being recognized at the provincial level for our efforts helps show the value of what Tourism Windsor Essex Pelee Island is providing to our stakeholder partners, and small businesses, as we strategically market the region” said Gordon Orr, CEO of Tourism Windsor Essex. “Campaigns like yqgholidays.ca helps further engage both local tourist, as well as visiting families and friends during the holiday season and beyond.”

The Tourism Marketing Award of Excellence recognized Tourism Windsor Essex’s Holiday Campaigns in big ways – which included:

  • The W.E. Made It Gift Guide – profiling local artisans and makers handmade goods as great gift ideas to give during the holiday season
  • The Windsor Essex Holiday Event Guide – profiling must visit events and attractions during the holiday season, and local influencer content
  • Home for the Holidays Campaign

Tourism Windsor Essex will being marketing yqgholidays.ca in the next week, and growing the campaign into a large form digest profiling nearly 200 local small businesses in addition to our Home for the Holidays campaign, an event guide profiling in person and virtual events, as well as downloadable itineraries to explore while socially distance during the holiday season.

“This campaign expands on the accolades that we received at the 2019 Ontario Tourism Awards of Excellence for Marketing Campaign over $50k, celebrating our ‘Where Can WE Take You’ branding campaign” said Orr. “These additional awards further amplifies our message across the province, and helps profile Windsor Essex as a destination to visit, when it is safe to do so.”

This award clearly recognizes Tourism Windsor Essex’s ongoing efforts to bolster the image and economy of the region by developing, marketing, and promoting our destination in cooperation within a united tourism industry.

Furthermore, the Windsor Essex region saw an additional award winner WindsorEats for the Tourism Industry Award of Excellence – Sustainable Tourism Award (Small Category).

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Media Contact:

Gordon Orr | CEO, Tourism Windsor Essex Pelee Island
519-791-6405 | gorr@tourismwindsoressex.com


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